Tiger is set to lose more than his wife as sponsors evaluate their relationship

With all the recent speculation following Tiger Woods recent car crash and confession of infidelity, he lost one of his major sponsors when consultancy firm Accenture said he was “no longer the right representative”, they followed news that Gillette were evaluating his position.

Woods is thought to be the worlds richest sports personality having a gross income believed to be in the region of $1 billion, helped mainly by is sponsorship deals. But with admitting to an affair he is no longer the clean cut sports star that wholesome American companies wish to be associate with, General Mills create cereals aimed at children so they could be the next to jump away from the Tiger.

He has however had backing from some sponsors, Nike have been the most outspoken saying that this will just be a small blip in his career and hope that he sorts things out with his wife and Electronic Arts are unlikely to sever ties as their Tiger Woods golf computer games are one of their highest selling products.

Bookmaker Paddy Power have cheekily asked Tiger Woods for the relatively small amount of £1 million if he will promote their Tiger Woods themed “Tiger’s Birdies bet” which will allow punters to guess the total number of birdies that Woods scores on each day of the four majors if he gets round to playing during 2010.

Who will be the next sponsor to drop Tiger?

• 7/4 – AT&T
• 9/4 – General Mills
• 3/1 – Gillette
• 6/1 – American Express
• 6/1 – TAG Heuer
• 10/1 – TLC Laser Eye Centers
• 10/1 – Upper Deck
• 12/1 – NetJets
• 16/1 – Electronic Arts
• 16/1 – Golf Digest
• 33/1 – Nike
• 40/1 – Titleist

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